THEMES SUMMARY

The dominant themes across upcoming CCaaS events in the next 90 days are:

1. AI operationalisation in contact centres — every major event has AI tracks focused on practical deployment, not just vision. 🛡️
2. CRM-CCaaS convergence — Salesforce Agentforce, Genesys-ServiceNow, and Microsoft Dynamics are reshaping the conference agenda. 🛡️
3. Cloud migration and modernisation — enterprise contact centres moving from legacy to cloud-native platforms remain a dominant topic. 🛡️
4. Workforce engagement and employee experience — WEM, AI coaching, and agent wellbeing are featuring prominently. 🛡️
5. Data sovereignty and governance — European events are increasingly focused on compliance, control, and local hosting. 🔍

UPCOMING EVENTS — APRIL TO JULY 2026

🛡️ June 2026 — Customer Contact Week (CCW) Las Vegas

Host: CCW

Format: In-person conference (Las Vegas, NV)

Category: Industry

Key Themes: Operationalising AI in customer contact, self-service optimisation, agent assist tools, metrics for AI-augmented support

Registration URL: https://www.customercontactweek.com/

Relevance for CallCorp: The largest contact centre event globally. Monitor for competitor announcements, partner opportunities, and market positioning.

Action Required: 🎯 Register and consider CallCorp partner presence

🛡️ Late April/May 2026 — Call & Contact Centre Expo (UK)

Host: Call & Contact Centre Expo

Format: In-person (UK)

Category: Industry

Key Themes: UK contact centre market, cloud migration, AI deployment, workforce management

Registration URL: https://www.callandcontactcentreexpo.co.uk/

Relevance for CallCorp: Key UK market event. Monitor for Content Guru and other UK-based competitor activity.

Action Required: 🎯 Register and monitor competitor positioning

🛡️ October 26-29, 2026 — ICMI Contact Center Expo

Host: ICMI

Format: In-person (Gaylord Palms Resort & Convention Center, FL)

Category: Industry

Key Themes: Empowering keynotes, cutting-edge content, networking, latest tech solutions

Registration URL: https://www.icmi.com/contact-center-expo-conference

Relevance for CallCorp: Major industry event for contact centre professionals.

Action Required: 👁️ Monitor for competitor announcements

⚠️ October 2026 — CCW Nashville

Host: CCW

Format: In-person (Nashville, TN)

Category: Industry

Key Themes: Contact centre operations, CX strategy, AI in customer service

Relevance for CallCorp: Third major CCW event of the year.

Action Required: 👁️ Monitor

CALLCORP HOSTED EVENTS — FORWARD LOOKING

The following topics and formats are recommended for CallCorp-hosted webinars or events in the next 90 days, based on current intelligence signals:

1. Partner Channel CCaaS Masterclass — Target: potential partners and MSPs. Timing: May 2026. Demonstrate the OEM model, partner-controlled pricing, and revenue share. Position against traditional reseller models.
2. Data Sovereignty and Self-Hosting Briefing — Target: European prospects and partners. Timing: May 2026. Highlight CallCorp's self-hosting options as a differentiator in markets with data sovereignty requirements.
3. CCaaS in Minutes — Live Demo Webinar — Target: partners evaluating CCaaS platforms. Timing: April 2026. Showcase the self-signup, rapid deployment capability.
4. AI in Contact Centres — What Partners Need to Know — Target: existing partners. Timing: June 2026. Brief partners on the AI landscape and how to position against AI-native competitors.

PRODUCT MANAGEMENT LEARNING

• Product School — Review productschool.com/events for upcoming PM webinars in the next 90 days.
• Mind the Product — Review mindtheproduct.com/events for upcoming events.